It's not just about design - as well as page design we also build and manage dynamic sites, databases, ecommerce systems, and much more. We don't contract out these jobs - we do them ourselves. This means that you get to deal directly with the people who are doing the work, not through a middleman. This way the scope for misunderstanding is reduced, and any responses to your requests can be dealt with much more quickly.
We develop clean, efficient and secure code, not crudely-patched boilerplate. It will work. Properly.
When it comes to design, whether we're simply implementing designs you already have or we're producing them from scratch, we take great care to make sure the end result is not just good design, but good web design, and appropriate to your purposes.
What works well on the printed page or a poster might not work at all on the web. However good your design looks, it must not only take advantage of the possibilities the web offers, but must also take account of the limitations it imposes.
We understand the constraints of web design well, and know how to work within them to produce sites that look good and work well.
Your pages have to be viewable and usable by as many people as possible. For example, every client-side technology (that means Java, JavaScript, Flash, Shockwave and so on) you employ in your design will exclude some visitors. If these are not implemented carefully, and alternative provisions are not made for visitors who can't use them, visitors could be locked out of your site altogther. Incorrect programming can mean that your site works on a Mac but not a PC (or vice-versa) or under Netscape but not Internet Explorer. A web site which succeeds in alienating or irritating your visitors will be worse than useless.
We are aware of the need to produce web design that is as universally-accessible as possible, and we know how to achieve that. We don't use browser-specific tags or scripting. We always make proper use of alt-tags. We never lock site navigation into client-side mechanisms. And so on.
Unfortunately, these principles are often not considered at all, or only as a grudging afterthought. By building them into all our designs from the start we are able to ensure that everyone - users of other platforms, older browsers or text-only browsers, and blind or visually-impaired users - is able to use our web sites as efficiently and smoothly as anyone else.
A web site that is slow to load and confusing to navigate won't do any good to anyone. Users will quickly tire of following links to pages that lack the information they were looking for, especially if they only discover this after a lengthy wait while they download large quantities of pointless data.
We make sure that navgation between your pages is fast and simple, so that important information is always only one link away, nearly all information is within three links, and the user always knows where they are on the site.
All these principles do impose constraints on the design of a web site. As in other media such constraints provide opportunities for creative design. We exploit these opportunities to produce attractive, fresh and efficient web sites that really will work, and work for you.
Any more questions? Ask us. Give us a call on 0800 011 2378, or contact us via email at webcontact@modern-world.net